Welcome to Frost Design

Frost Design is an independent ideas studio of 30 people. We understand design. We understand business. But most importantly we understand the business of good design. Founded in London by Vince Frost and now also based in Sydney, we are an interdisciplinary creative studio who work seamlessly across a variety of media for a diverse range of international clients.

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01/10/2006
News, Environmental, Design
836 x 570 px |

Freestyle Exhibition - 97 - © Frost Design

Object Gallery/Melbourne Museum

Freestyle features Australia's best design for living by 40 outstanding designers. Jointly presented by Object Gallery and the Melbourne Museum, the exhibition needed to travel both in Australian and overseas, so a main consideration was ensuring the exhibition could flat-pack for transport and be reconfigured for each venue. Starting with the square grid that we created for the overall identity, we developed a landscape of white blocks for displaying objects, and clear acrylic for where they needed protection. The designers are featured in super-scaled portraits, giving them equal weight to their work. The square grid was used to cut through the portrait panels, creating a window through to the objects and linking the designer and their work. Each designer?s display is a discrete series of freestanding 3D elements, so they can be rearranged for each venue. The open sides of the displays create a series of interesting juxtapositions, which also change from venue to venue.

Freestyle Exhibition - 99 - © Frost Design

Freestyle Exhibition - 100 - © Frost Design

Freestyle Exhibition - 101 - © Frost Design

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