Welcome to Frost Design

Frost Design is an independent ideas studio of 30 people. We understand design. We understand business. But most importantly we understand the business of good design. Founded in London by Vince Frost and now also based in Sydney, we are an interdisciplinary creative studio who work seamlessly across a variety of media for a diverse range of international clients.

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01/12/2005
News, Environmental
800 x 570 px |

International Finance Centre - © Frost Design

International Finance Centre - 998 - © Frost Design

Project: Visual identity, wayfinding graphics and signage for International Finance Centre, Hong Kong
Clients: Central Waterfront Properties,
Sun Hung Kai Properties, Henderson Land JV

The IFC development is a landmark development on the waterfront at Central, providing a new home for the financial centre in Hong Kong. The development includes two towers, a luxury shopping mall, Four Seasons Hotel and a major transport interchange linking the new airport rail interchange and Central subway. Initially engaged to design the hoardings for two IFC, Frost Design was subsequently engaged to develop a visual identity for the site and identification and wayfinding graphics and signage for the whole development. The commission also includes large-scale graphic walls that were utilized to activate the major internal circulation routes and carpark signage. The IFC identity informed the wayfinding signage in the use of simple elegant forms allowing legibile identification and wayfinding and the use of the IFC colour palette to enliven and code individual floors. The carpark and large scale graphic elements make extensive use of colour, enlivening the large void spaces along circulation routes.